Adam Faughnan
About Adam Faughnan
Adam Faughnan serves as the Head of Marketing - Tax at Credit Karma, where he has significantly contributed to the company's growth since 2023. He holds a Bachelor of Arts in Economics/History from University College Dublin and a Master's in E-Commerce from Dublin City University.
Current Role at Credit Karma
Adam Faughnan serves as the Head of Marketing - Tax at Credit Karma, a position he has held since 2023. Based in Oakland, California, he works on-site and is responsible for overseeing marketing strategies related to tax services. Since joining the company, he has contributed to the growth of Credit Karma's member base by nearly 100 million people.
Education and Academic Background
Adam Faughnan studied at University College Dublin, where he earned a Bachelor of Arts degree in Economics and History. He furthered his education at Dublin City University, obtaining a Master's degree in E-Commerce. His academic background provides a foundation for his expertise in marketing and strategy.
Professional Experience
Before his current role, Adam held various positions in marketing across multiple companies. He worked at Credit Karma as Director of Growth Marketing for Credit Cards from 2021 to 2022 and as Head of Marketing for Personal Loans from 2022 to 2023. His previous roles include Senior Global Marketing Manager at Ancestry.com and Casino Product Manager at PaddyPower.com.
Marketing Expertise
Adam Faughnan has extensive experience in marketing strategy, media buying, and engagement scaling across various channels. His work includes both offline and digital marketing efforts, focusing on attribution and growth. His diverse background in marketing roles has equipped him with the skills necessary to drive member engagement and growth at Credit Karma.
Philanthropic Interests
In addition to his professional pursuits, Adam Faughnan has a personal interest in philanthropy. He has proposed innovative ideas, such as providing homeless individuals with QR codes and free debit cards to facilitate donations in a cashless society. This reflects his commitment to social issues, despite facing financial challenges due to the crypto winter.