Drew Rosenfeld
About Drew Rosenfeld
Drew Rosenfeld serves as the Vice President of Digital and Global Head of Growth Marketing at Onclusive, where he has implemented a data-driven growth strategy since 2022. He possesses a diverse skill set in performance marketing and has held previous roles in marketing and communications at organizations such as the American Guild of Musical Artists and Critical Mention.
Work at Onclusive
Drew Rosenfeld serves as the Global Head of Growth Marketing at Onclusive, a position he has held since 2022. In this role, he has developed and executed a growth strategy that emphasizes data-driven solutions tailored for public relations and communications professionals. He manages a cross-functional team of marketers and agencies, overseeing critical aspects such as the marketing budget, pipeline, and return on investment (ROI). His focus on growth marketing aligns with Onclusive's mission to provide innovative solutions in the industry.
Experience at Critical Mention
Drew Rosenfeld has been the Vice President of Digital at Critical Mention since 2019. In this capacity, he has contributed to the company's digital marketing strategies and initiatives. His role involves leveraging his extensive experience in performance marketing and brand development to enhance Critical Mention's market presence and effectiveness in the communications sector.
Previous Roles in Marketing and Communications
Before his tenure at Onclusive and Critical Mention, Drew Rosenfeld worked as the Director of Marketing and Communications at the American Guild of Musical Artists from 2013 to 2019. In this position, he was responsible for overseeing marketing strategies and communication efforts. Additionally, he served as a Talent Agent at Wenig LaMonica Associates Agency for one year, where he focused on touring in the Southern Region.
Educational Background
Drew Rosenfeld holds a Bachelor of Arts (BA) in Psychology from the University of Michigan. He also pursued further education at New York University, where he obtained a Certificate in Digital Marketing. This educational foundation supports his diverse skill set in marketing, including performance marketing, SEO/SEM, and lead generation.
Skills and Expertise
Drew Rosenfeld possesses a diversified skill set that includes performance marketing, marketing automation, SEO/SEM, PPC, lead generation, marketing operations, and brand development. His expertise enables him to effectively tackle complex marketing challenges and drive business growth. He is passionate about scaling businesses and implementing innovative solutions within the marketing domain.