Cheryl Salomone
About Cheryl Salomone
Cheryl Salomone serves as the Vice President and Market Manager at Cumulus Media, where she has worked since 2017. With extensive experience in the broadcasting industry, she has held leadership roles at various companies and has a strong background in marketing and revenue growth.
Current Role at Cumulus Media
Cheryl Salomone has served as Vice President/Market Manager at Cumulus Media since 2017. In this role, she oversees operations in the Fayetteville, North Carolina area. Her responsibilities include managing market strategies and driving revenue growth across various platforms. Salomone's leadership aims to enhance the company's presence and performance in the local market.
Previous Experience in Broadcasting
Cheryl Salomone has extensive experience in the broadcasting industry. She worked at Adams Radio Group as Vice President - Market Manager for five months in 2016 in Salisbury, Maryland. Prior to that, she held the position of Vice President/General Manager at New Northwest Broadcasters from 2007 to 2009 in Tri Cities, WA. Additionally, she served as Regional Vice President at Townsquare Media from 2010 to 2016, overseeing operations in Tri Cities and Yakima.
Education and Expertise
Cheryl Salomone holds a Master of Business Administration (MBA) from the University of South Florida, where she studied Marketing. She also earned a Bachelor of Science (BS) in Accounting from the University of Tampa, completing her studies from 1976 to 1980. Her educational background supports her expertise in revenue generation and strategic marketing within the broadcasting sector.
Achievements in Revenue Growth
Throughout her career, Cheryl Salomone has demonstrated a strong ability to drive revenue growth. Notably, she increased a car dealer's monthly unit sales from 75 to 95 by integrating her cluster into the dealer's marketing strategy. Additionally, she successfully grew the digital and events division's gross revenue in both Fayetteville and Washington, showcasing her impact on business performance.
Community Involvement and Leadership
Cheryl Salomone has actively contributed to her community by leading initiatives that raised significant funds for local charities. She has also organized efforts to collect toys and food for underprivileged individuals. Her commitment to community service reflects her leadership style, which has been described as a 'Player’s Coach' by her former colleague, Kevin Godwin, emphasizing her dedication to team development.