Alexandre Loy
About Alexandre Loy
Alexandre Loy is a Senior Affiliate Marketing Manager with over 10 years of experience in digital marketing, specializing in online marketing strategies across various channels. He has held positions at notable companies such as Sandals Resorts, Urban Outfitters, and FutureLearn, and he holds multiple degrees in Marketing and Chemistry from the University of Caen in France.
Work at DataCamp
Alexandre Loy currently holds the position of Senior Affiliate Marketing Manager at DataCamp, where he has been employed since 2022. In this role, he is responsible for developing and optimizing affiliate marketing strategies to enhance the company's online presence and drive growth. His expertise in digital marketing allows him to effectively manage campaigns across various channels.
Previous Experience in Digital Marketing
Before joining DataCamp, Alexandre Loy accumulated extensive experience in digital marketing across several organizations. He worked as an Affiliate Marketing Manager at FutureLearn from 2020 to 2022. Prior to that, he served as Display Marketing Manager at Secret Escapes from 2018 to 2020. His earlier roles include Digital Marketing Manager at Urban Outfitters and European Marketing Executive at Sandals Resorts, showcasing his diverse skill set in the marketing field.
Education and Expertise
Alexandre Loy has a solid educational background in business and marketing. He earned a Master’s Degree in Marketing from IAE, University of Caen, France, in 2012, following a Master’s Degree in Organization & Management Analysis in 2011. Additionally, he holds a Bachelor’s Degree in Chemistry from the same university, achieved in 2010. His academic qualifications complement his over 10 years of experience in digital marketing, focusing on analytics and complex marketing activities.
Background in Marketing Roles
Throughout his career, Alexandre Loy has held various marketing roles that have contributed to his professional development. He began as a Web Marketing Assistant at C&A in 2011, followed by a Customer Service & Marketing Representative position at Action Cameras from 2013 to 2014. His tenure at Sandals Resorts included roles as both European Marketing Executive and Online Marketing Executive, spanning from 2014 to 2017, which provided him with a comprehensive understanding of the marketing landscape.
Specialization in Online Marketing Strategies
Alexandre Loy specializes in developing, implementing, and optimizing online marketing strategies. His expertise spans key channels such as Affiliates, Display, Social, Search, and CRM. He possesses a strong commercial focus and is driven by results in digital marketing initiatives, which has enabled him to successfully manage complex marketing activities throughout his career.