Datalot
Centerfield Insurance Services, formerly known as Datalot, provides analytics-driven digital distribution for the insurance industry, acquiring new customers for major insurance carriers and offering a range of digital solutions and compliance tools.
Company Overview
Centerfield Insurance Services, operating under the former name Datalot, specializes in analytics-driven digital distribution for the insurance industry. The company provides innovative solutions to acquire new customers for leading insurance categories, including auto, home, life, health, Medicare, and commercial insurance at scale. Centerfield focuses on creating direct-to-consumer digital solutions for major insurance carriers in the United States.
Services
Centerfield Insurance Services offers a range of services designed to enhance customer acquisition and optimize insurance operations. The key services include Digital Demand Generation, Live Consumer Marketplace, Data-driven Carrier Solutions, and Licensed Agent Policy Sales. These services are tailored to create customized marketing campaigns targeting transaction-ready consumers across digital and mobile platforms.
Digital Solutions
Centerfield builds direct-to-consumer digital solutions that cater to the largest insurance carriers in the U.S. By utilizing a proprietary telephony platform, the company optimizes the matching of agents to customers based on agent performance and consumer needs. These digital solutions help carriers streamline their customer acquisition process and improve overall efficiency.
Compliance and Security
Centerfield Insurance Services provides a suite of regulatory and compliance tools to assist carriers in navigating digital compliance with various standards such as SOC2, TCPA, and CMS. The company’s internal controls ensure the confidentiality, integrity, availability, and security of data, maintaining compliance and protecting sensitive information.
Marketing and Consumer Engagement
Centerfield specializes in creating customized marketing campaigns for transaction-ready consumers. The company engages with potential customers through voice, text, or web and utilizes live consumer qualification and handoff processes. This ensures that consumers are matched with the right services and agents, enhancing the overall customer experience.