Anna Litvinova
About Anna Litvinova
Anna Litvinova is the Director of Revenue Operations at DealMaker, with a strong background in sales operations and marketing lead management. She holds a Master's degree in Linguistics from Taras Shevchenko National University of Kyiv and has extensive experience in various roles at IBM and other companies.
Current Role at DealMaker
Anna Litvinova serves as the Director of Revenue Operations at DealMaker, a position she has held since 2024. In this role, she focuses on optimizing revenue processes and enhancing operational efficiency. Her responsibilities include overseeing the implementation of revenue strategies and ensuring alignment across sales and marketing teams. Based in Toronto, Ontario, Canada, she leverages her extensive experience in sales operations to drive growth and improve performance metrics.
Professional Experience in Sales Operations
Anna Litvinova has a robust background in sales operations, having worked in various roles across multiple organizations. Prior to her current position, she served as Sales Operations Manager at Influitive from 2021 to 2024. She also held the role of Sales Enablement Lead at HomeStars from 2020 to 2022. Her experience at IBM includes positions such as Digital Campaign Coordinator, Sales Operations and Performance Manager, and Briefing Operation Specialist/Consultant, spanning over a decade.
Educational Background
Anna Litvinova holds a Master's degree in Linguistics from Taras Shevchenko National University of Kyiv. Additionally, she studied English Language and Literature at The London School of English, where she achieved the First Certificate in English from Cambridge University. Her educational background provides her with strong communication skills, which are essential in her roles within sales and operations.
Achievements in Revenue Operations
Throughout her career, Anna Litvinova has made significant contributions to revenue operations. She merged two full tech stack portfolios, enhancing data transfer and user experience. She distributed 100,000 marketing leads annually to digital sellers and improved lead conversion rates by over 10% through effective feedback and data management. Her initiatives have contributed to a validated pipeline of $700 million and $90 million in closing revenue.
Training and Development Initiatives
Anna has implemented various training and development initiatives throughout her career. She conducted tools and performance training for 20-50 sellers every quarter, focusing on enhancing their skills and knowledge. Additionally, she developed best practices for process, tool, and email automation, which have streamlined operations and improved overall efficiency in sales processes.