DEN Networks Limited
DEN Networks Limited, founded in 2007 and headquartered in New Delhi, is a leading broadcast media company specializing in digital cable and cable TV distribution, reaching over 13 million households across India.
Company Overview
DEN Networks Limited is a prominent player in the Broadcast Media industry, established in 2007. The company operates with a team size of 1,370 employees and has its headquarters located in New Delhi, India. DEN Networks has developed a significant presence in the market, reaching approximately 13 million households across more than 200 cities in India. It specializes in digital cable services and cable TV distribution, boasting over 5 million digital cable subscribers.
Services Offered
DEN Networks Limited provides a diverse range of services, including digital cable and broadband offerings. The company offers over 450 channels, including up to 45 HD channels, through its cable service. Its broadband division, DEN Broadband, delivers internet speeds from 5 Mbps to 100 Mbps, utilizing DOCSIS 3.0 technology. Additionally, DEN TV+ serves as an online streaming platform, featuring live streaming of 130 TV channels and a library of over 2,500 movies.
Joint Ventures
In 2008, DEN Networks formed a 50-50 joint venture with News Corp's Star TV Group, named Star DEN. This venture aimed to enhance the company's distribution capabilities in the pay TV sector. Subsequently, in May 2011, Star DEN established another joint venture with Zee Turner, called MediaPro, which serves as the exclusive distribution house for over 70 leading pay TV channels in India.
Market Presence
DEN Networks has a strong foothold in the economically significant Hindi Speaking Markets (HSM) belt, operating in 13 key states across India, including Delhi, Uttar Pradesh, Karnataka, and Maharashtra. The company is recognized for having the largest cable TV subscriber base among all cable operators in India. Its services are designed to cater to a wide variety of audiences, offering channels and services that span all major genres and languages.
Technological Innovations
DEN Networks Limited emphasizes technological advancements in its service offerings. The company provides a feature-rich Electronic Programming Guide (EPG) through its digital services and has partnered with BARC India to measure TV viewership using Return Path Data (RPD). The company also launched the DEN HD PVR Lite, which allows users to record content with storage capacity up to 1TB, enhancing the viewing experience for subscribers.