Sabine Kirchem
About Sabine Kirchem
Sabine Kirchem is the Vice President of Marketing at DIGITALL, where she has worked since 2021. She has extensive experience in corporate communications and marketing, having held various managerial roles in notable companies and authored multiple professional publications.
Current Role at DIGITALL
Sabine Kirchem serves as the Vice President Marketing at DIGITALL, a position she has held since 2021. In this role, she is responsible for leading marketing strategies and initiatives that align with the company's objectives. Her extensive experience in marketing and corporate communications supports her efforts in enhancing the brand's presence in the market. Kirchem's leadership contributes to the overall growth and direction of DIGITALL, particularly in the areas of customer engagement and market research.
Previous Experience in Corporate Communication
Before her current role, Sabine Kirchem worked at ec4u expert consulting ag as Senior Manager Market Research & Corporate Communication from 2013 to 2020. During her tenure, she focused on developing communication strategies for various clients, including Commerzbank and the Max-Planck-Institut. She also held the position of Manager Marketing at ec4u from 2006 to 2010 and worked at Der Punkt GmbH as Marketing Project Manager from 2000 to 2006, where she gained substantial experience in marketing project management.
Education and Academic Background
Sabine Kirchem studied at Universität Karlsruhe (TU) and also attended JLU Giessen. Her academic background includes a strong focus on German studies, which she leveraged to assist organizations in developing marketing concepts and press-related activities during her university years. This educational foundation has been instrumental in her career, particularly in enhancing her communication skills and understanding of market dynamics.
Authorship and Professional Contributions
Kirchem has authored multiple books and numerous professional articles that cover topics such as Customer Journey, CRM, and Cloud Computing. Her writing reflects her expertise in these areas and contributes to the broader discourse on marketing and customer experience. Through her publications, she shares insights and knowledge that benefit professionals in the marketing and communications fields.
Expertise in CRM and Marketing Trends
Sabine Kirchem possesses extensive knowledge in CRM environments and is well-versed in current trends and technologies, including Cloud Services, Customer Experience, and Social Media. This expertise enables her to effectively navigate the evolving landscape of marketing and communication, ensuring that her strategies are relevant and impactful. Her understanding of these trends supports her role in developing innovative marketing solutions for her clients.