DMscore
DMscore, headquartered in San Francisco, California, is the FICO score for digital marketing. Our patent-pending, artificial intelligence technology measures and ranks hundreds of online marketing factors to provide a single, intuitive score that measures the success of marketing efforts by industry sector, at a hyper-local level. DMscore empowers DSOs to grow and scale their business, save time and costly resources, and increase efficiencies on an enterprise level.
Company Overview
DMscore is a privately held company founded in 2021 and based in Palo Alto, California. The company operates in the Software Development industry and specializes in providing digital marketing intelligence. With a small team of nine members, DMscore utilizes patent-pending technology to measure and rank various online marketing factors. The company aims to empower Dental Service Organizations (DSOs) by offering tools that enhance business growth and operational efficiency.
Services Offered
DMscore provides a range of services designed to improve digital marketing performance for various industries, including dental, legal, veterinary, optometry, and medical spa. The company offers a comprehensive platform that includes features such as multi-office dashboards, segmented monthly averages, and ad competition measurement. Additionally, DMscore Smart Leads helps identify new business opportunities through intelligent scored data and real-time notifications. The company also provides embeddable widgets for digital agencies and technology partners.
Technology and Features
DMscore employs advanced technologies such as Artificial Intelligence, Machine Learning, and Big Data to analyze websites, search engines, and online directories. The platform delivers a digital marketing score akin to a credit score, enabling users to assess their online presence and market visibility. Key features include real-time monitoring and alerts for marketing challenges, as well as a self-service AI-powered virtual analyst named AIDA, available for a fee. DMscore Enterprise offers extensive digital marketing performance indicators tailored for multi-office management.
Market Focus
DMscore primarily targets the dental industry, having scored over 100,000 dental offices across the United States. The company's solutions are designed to facilitate same store growth and new customer acquisition. DMscore's strategic partnership with Logan Growth Advisors enhances its market presence and service offerings. The company plans to expand its AI market analytics into new sectors, further broadening its impact in the digital marketing landscape.
Company History
Founded in 2021, DMscore has quickly established itself in the digital marketing intelligence space. The company's development team includes professionals with experience from Adobe Analytics and FICO, which contributes to its innovative approach. DMscore's focus on providing a single, intuitive score for measuring marketing success at a hyper-local level reflects its commitment to enhancing the operational capabilities of its clients, particularly in the dental sector.