Rand Schulman
About Rand Schulman
Rand Schulman serves as the CEO and Chairman of DMscore, where he focuses on building effective teams and enhancing shareholder value. He has held various leadership roles in notable companies, including WebSideStory, Keylime, and Unica Corporation, and has a strong background in technology and digital marketing.
Current Role at DMscore
Rand Schulman serves as the CEO and Chairman of DMscore, a position he has held since 2016. Under his leadership, the company focuses on leveraging technology to enhance digital marketing strategies. His role involves overseeing company operations and driving initiatives that create shareholder value. Schulman has a history of building effective teams and fostering collaboration among staff to achieve business objectives.
Previous Experience in Digital Marketing
Prior to his current role, Rand Schulman held several significant positions in the digital marketing sector. He worked as the Chief Marketing Officer at WebSideStory, now part of Adobe, from 2003 to 2007. He also served as the CEO of Keylime, a Yahoo! company, from 1997 to 2000. Additionally, he was the CMO at InsideView, a Demandbase Company, from 2007 to 2010. His extensive experience in these roles has contributed to his expertise in digital marketing and technology.
Education and Academic Background
Rand Schulman earned a Bachelor of Arts degree in English and Journalism from the University of the Pacific. His academic background has provided him with a strong foundation in communication and media, which has been beneficial throughout his career in various leadership roles in technology and marketing.
Board Memberships and Advisory Roles
In addition to his role at DMscore, Rand Schulman serves as a board member and advisor to Qualcomm and SRI. His involvement with these organizations reflects his commitment to technological advancement and innovation in the industry. Schulman's insights and experience are valuable assets to these companies as they navigate the evolving landscape of technology.
Expertise in Technology and Business Strategy
Rand Schulman possesses a strong background in multiple areas including Mobile Apps, Big Data, Digital Marketing, SaaS, Artificial Intelligence, and Consumer Internet. His experience spans various leadership roles where he has been part of founding teams that led to IPOs and successful acquisitions. Schulman's strategic insights have positioned him as a knowledgeable figure in the technology sector.