Thomas Gröhl
About Thomas Gröhl
Thomas Gröhl serves as the Vice President of Marketing at DocuWare, where he has worked since 2022. He has extensive experience in marketing roles across various companies, including LogMeIn, Citrix, and Symantec, and specializes in lifecycle marketing, marketing automation, and digital transformation.
Work at DocuWare
Thomas Gröhl has been serving as Vice President Marketing at DocuWare since 2022. In this role, he focuses on implementing marketing strategies that enhance the company's presence in the Greater Munich Metropolitan Area. His responsibilities include overseeing marketing initiatives that align with the company's goals and objectives, particularly in the realm of digital transformation.
Previous Experience in Marketing
Before joining DocuWare, Thomas Gröhl held several significant marketing positions. He worked as Director of Marketing at LogMeIn for 10 months in 2017, and prior to that, he was Senior Vice President Marketing at riskmethods from 2018 to 2021. His career also includes roles at Citrix and Symantec, where he served as Director of Marketing for six and three years, respectively.
Education and Expertise
Thomas Gröhl holds a diploma in International Business & Trade from the University of Applied Science in Worms. His expertise encompasses lifecycle marketing and account-based marketing, with a focus on automating processes for small to medium-sized businesses and workgroups in larger enterprises. He is skilled in market research and developing effective product and marketing strategies.
Background in Digital Transformation
Gröhl has a strong background in digital transformation and change management. He specializes in marketing automation and customer relationship management (CRM), helping organizations navigate their digital transformation journeys. His work emphasizes improving customer insights and advocacy, as well as enhancing the Net Promoter Score (NPS) for the companies he has worked with.
Career Timeline
Thomas Gröhl's career spans several decades in various marketing roles. He began at R&O Software in global marketing from 1995 to 1997, followed by a position at ON Technology as Director of Marketing EMEA from 1999 to 2004. His extensive experience includes leadership roles in multiple organizations, contributing to his comprehensive understanding of marketing strategies and execution.