Lisa Greenbaum
About Lisa Greenbaum
Lisa Greenbaum serves as the Chief Commercial Officer at Doximity, a position she has held since 2024. With 30 years of experience in the healthcare industry, she has held various senior roles at notable companies including WebMD, Merck, and Progyny.
Work at Doximity
Lisa Greenbaum has been serving as the Chief Commercial Officer at Doximity since 2024. In this role, she oversees commercial operations and strategies, leveraging her extensive experience in the healthcare sector. Her leadership is focused on driving growth and enhancing client relationships within the organization.
Previous Experience in Healthcare
Lisa Greenbaum has a robust background in the healthcare industry, with over 30 years of experience. Prior to her current role, she held various positions at notable organizations. She worked at Merck as a Market Development Associate from 1995 to 2000, and later at HealthStream as a Strategic Account Manager from 2000 to 2004. She also served at WebMD in multiple capacities, including Senior Vice President and Group Vice-President from 2013 to 2015.
Leadership Roles at WebMD
At WebMD, Lisa Greenbaum held several leadership roles, including Senior Vice President and Executive Director. She was responsible for leading the Medscape Professional Services, focusing on sales, account management, product marketing, and revenue delivery. Her tenure at WebMD spanned from 2004 to 2019, during which she contributed significantly to the company's commercial success.
Education and Expertise
Lisa Greenbaum earned her Bachelor of Arts degree from Duke University, where she studied from 1989 to 1993. Her educational background, combined with her extensive experience in sales and marketing within the healthcare sector, has equipped her with the expertise necessary to excel in senior commercial roles.
Career Progression and Roles
Throughout her career, Lisa Greenbaum has held senior sales and leadership roles in various companies, including Verily, where she served as Chief Commercial Officer and Chief Revenue Officer from 2021 to 2023. She also worked at Progyny, Inc. as EVP, Chief Client Officer from 2019 to 2021. Her career reflects a consistent focus on commercial activities in the healthcare and digital health sectors.