DuckDuckGo
DuckDuckGo is a privacy-focused company offering a range of products including a search engine, a privacy browser, and various privacy protection tools, designed to enhance user security without tracking personal information.
Services
DuckDuckGo offers a comprehensive suite of privacy-focused services. The core offering includes a free all-in-one privacy app for mobile devices and a free browser with built-in privacy protections. The company also provides Email Protection to hide users' email addresses and remove most email trackers, Tracker Blocking to stop third-party trackers from loading, and a Privacy Dashboard that allows users to see who is trying to track them. Other features include the Fire Button for instant erasure of browsing history, cookies, cache, and permissions, and Duck Player, which offers a distraction-free interface for YouTube with enhanced privacy settings.
Browser and Mobile App
DuckDuckGo's browser and mobile app are available for download on Mac, Windows, iOS, and Android platforms. These tools are designed to offer extensive privacy protections such as blocking hidden trackers and encrypting connections. The browser does not collect or share personal information and does not track search history. Additional features include Dark Mode for the mobile app and App Widgets for better functionality on mobile devices.
Email and Tracker Protection
DuckDuckGo provides Email Protection services that hide users' email addresses and remove most email trackers before they reach the inbox. The Tracker Loading Protection stops third-party trackers from loading on websites, ensuring higher levels of privacy. These features are part of a broader effort to block invasive trackers and ads that rely on tracking, effectively enhancing users' online privacy and security.
Market Presence
DuckDuckGo holds the #2 position in mobile search market share in the United States and 18 other markets. The company estimates that over 100 million people use their services based on monthly search numbers. The search engine is known for not tracking search history, contributing to its popularity among privacy-conscious users.
Revenue Model
DuckDuckGo generates revenue through private ads on their search engine and subscription fees for Privacy Pro. Unlike many other companies, DuckDuckGo's ads do not rely on user tracking, aligning with their commitment to privacy. This privacy-focused revenue model has positioned DuckDuckGo as a trusted alternative to other search engines and browsers that engage in user data collection and tracking.