Donna Parent
About Donna Parent
Donna Parent is a seasoned marketing executive and the CMO recognized for her leadership in re-branding strategies and her contributions to the field, including a notable award as Woman of the Year in Advertising, Marketing & Public Relations.
Donna Parent's Title and Role
Donna Parent currently holds the position of Chief Marketing Officer (CMO). In this role, she leverages her extensive experience in marketing, branding, and strategic planning to drive growth and brand recognition.
Donna Parent's Education and Expertise
Donna Parent earned her Bachelor of Arts degree in Political Science from The University of Massachusetts Boston. During her time at the university, she excelled academically, receiving the Chancellor’s Award for her achievements. Her background in political science has provided her with a strong foundation for understanding complex organizational dynamics and strategic communication.
Past Role and Achievements at Sontiq
Donna Parent previously served as the Chief Marketing Officer (CMO) of Sontiq. At Sontiq, she managed a holistic re-brand strategy as the company continued to acquire new products. This significant effort contributed to Sontiq’s acquisition by TransUnion for $638 million. Her strategic branding initiatives played a crucial role in the company’s growth and acquisition readiness.
Donna Parent's Recognition and Awards
In 2019, Donna Parent was recognized as a Stevie Award recipient in the Woman of the Year in Advertising, Marketing & Public Relations program. This award highlights her contributions and leadership in the marketing field. Her recognition reflects her impactful work and dedication to excellence in her profession.
Senior Marketing Positions Held by Donna Parent
Donna Parent has held several senior marketing positions at various emerging software vendors. Her roles have spanned across different areas including application performance monitoring, real-time business intelligence solutions for service-oriented architectures (SOAs), and online intelligence applications for monitoring business activity through open Internet resources. This diverse experience underscores her expertise in different facets of the tech industry.
Donna Parent's Interviews and Thought Leadership
Donna Parent has been featured in publications such as Milkshake and MarTech where she has shared her views on marketing, leadership, and mentoring. These interviews provide insights into her approach and philosophy, demonstrating her as a thought leader in the marketing domain.