James Sudworth
About James Sudworth
James Sudworth is the Vice President of Growth Marketing at Egress Software Technologies, where he has worked since 2022. He has extensive experience in digital marketing and customer experience, having held various leadership roles at Egress and Kaspersky Lab over the past decade.
Current Role at Egress Software Technologies
James Sudworth serves as the VP Growth Marketing at Egress Software Technologies since 2022. In this role, he focuses on driving marketing strategies that enhance customer engagement and growth. His responsibilities include overseeing marketing initiatives and ensuring alignment with the company's overall business objectives. Sudworth's experience in digital marketing and customer experience positions him to effectively lead the growth marketing efforts at Egress.
Previous Experience at Egress Software Technologies
Sudworth held multiple roles at Egress Software Technologies prior to his current position. He was the Head of Digital from 2019 to 2021, where he managed digital strategies. He then transitioned to VP Digital & Customer Experience from 2021 to 2022, focusing on enhancing customer interactions. Additionally, he served as Director Digital & Customer Experience for a brief period in 2021. His contributions were significant in the company's digital transformation efforts.
Experience at Kaspersky Lab
James Sudworth worked at Kaspersky Lab for several years, holding various positions that contributed to his expertise in digital marketing and user experience. He was the Global Head of Digital Planning, UX & Project Management from 2016 to 2019, where he led digital marketing teams across multiple regions. His earlier roles included Global Head of Web Projects and Group Manager for Web Publishing Europe. These experiences equipped him with a comprehensive understanding of digital strategies and project management.
Education and Academic Background
Sudworth earned a Bachelor’s Degree in Contemporary History from the University of Sussex, studying from 2001 to 2004. Prior to this, he attended Exmouth Community College, where he achieved 11 GCSEs and 3 A-Levels between 1993 and 2000. His educational background provides a foundation for his analytical and strategic skills in marketing and customer experience.
Skills and Specializations
James Sudworth specializes in data-driven UX and design, utilizing tools such as Google Analytics, Omniture, and Google Tag Manager. He has expertise in creating and managing Voice-of-Customer survey programs and user research initiatives. His focus on cross-functional delivery and digital transformation within organizations highlights his ability to integrate marketing strategies with customer experience effectively.