Misti Padgett Murphey, Cde
About Misti Padgett Murphey, Cde
Misti Padgett Murphey is the Director of Marketing, Communications, and Corporate Social Responsibility at Electrify America, where she has worked since 2018. She has extensive experience in marketing roles across various companies, including CARFAX, Volkswagen Group of America, and Bentley Motors.
Current Role at Electrify America
Misti Padgett Murphey serves as the Director of Marketing, Communications, and Corporate Social Responsibility at Electrify America. She has held this position since 2018, contributing to the company's marketing strategies and corporate social responsibility initiatives. Her role involves developing and implementing strategic cross-channel marketing and media plans that define media personalities and optimize performance. She focuses on storytelling to enhance brand image and achieve business results.
Previous Experience in Marketing
Misti Padgett Murphey has extensive experience in marketing across various organizations. She worked at CARFAX as a Marketing Specialist in Dealer Acquisitions from 2005 to 2008. Following this, she held a position at VW Credit, Inc. from 2008 to 2011, where she focused on marketing communications. She then served as the Manager of Dealer Business Development at Volkswagen Group of America, Inc. from 2011 to 2016, and as the Marketing Manager at Bentley Motors Ltd from 2016 to 2018.
Educational Background
Misti Padgett Murphey studied at George Mason University, where she earned a degree in Business Administration and Management from 1996 to 2000. This educational foundation has supported her career in marketing and management, providing her with essential skills and knowledge applicable to her roles in various organizations.
Expertise in Marketing and Communications
Misti Padgett Murphey possesses expertise in digital design and team leadership. Her marketing approach includes the utilization of disruptive marketing techniques aimed at accelerating iconic brand images. She emphasizes storytelling as a key component in building brand identity and delivering measurable business outcomes.
Corporate Social Responsibility Initiatives
In her current role at Electrify America, Misti Padgett Murphey engages in corporate social responsibility initiatives. These efforts are integral to her responsibilities, reflecting the company's commitment to sustainability and community engagement. Her work in this area aligns with her broader marketing strategies, enhancing the company's brand reputation.