Deanna Milojkovic
About Deanna Milojkovic
Deanna Milojkovic serves as the Senior Director of Demand Generation and Audience Development at EMARKETER, where she has worked since 2022. She has extensive experience in marketing, particularly in subscription-based businesses, and has held various roles at Crain Communications and Crain's Chicago Business.
Work at EMARKETER
Deanna Milojkovic has been serving as the Senior Director of Demand Generation & Audience Development at EMARKETER since 2022. In this role, she leads a team that focuses on demand generation and audience development, overseeing paid media and digital campaigns. Her responsibilities include strategizing and implementing marketing initiatives aimed at enhancing audience engagement and driving demand for EMARKETER's offerings.
Previous Experience at Crain Communications
Before joining EMARKETER, Deanna Milojkovic held several positions at Crain Communications. She worked as the New Acquisition Director for one year from 2017 to 2018. Following that, she served as the Director of Consumer Revenue from 2019 to 2021, where she focused on revenue generation strategies. Additionally, she was the Marketing Director at Crain's Chicago Business for 11 months in 2016, and prior to that, she was a Senior Marketing Manager for six months in the same year.
Educational Background
Deanna Milojkovic studied at Northern Illinois University, where she earned a Master of Science (MS) in Sport Management. She also holds a Bachelor of Science (BS) in Journalism & Communication from the same institution. Her educational background provides a foundation for her expertise in marketing and audience development.
Expertise in Marketing Strategies
Deanna Milojkovic has extensive experience in various marketing strategies, specializing in subscription-based businesses and recurring revenue programs. She is skilled in A/B multivariate testing and analysis to optimize marketing strategies. Her expertise also includes CRM, database marketing, and marketing automation, which are essential for effective demand generation and audience engagement.
Authorship and Publications
In addition to her marketing career, Deanna Milojkovic has authored multiple books represented by Aevitas Creative Management. Her work in authorship complements her professional expertise, showcasing her ability to communicate effectively and contribute to the field of marketing and audience development.