Shalini Mitha
About Shalini Mitha
Shalini Mitha serves as the Senior Vice President of Product and Solution Marketing at Emburse. With extensive experience in product marketing roles at companies like SAP, ON24, and Apple, she emphasizes emotional connectivity and storytelling in her marketing approach.
Current Role at Emburse
Shalini Mitha serves as the Senior Vice President of Product and Solution Marketing at Emburse. She has held this position since 2023 and is based in the San Francisco Bay Area. In this role, she leads a team of marketers dedicated to enhancing customer relationships through innovative marketing strategies.
Previous Experience at SAP
Shalini Mitha has extensive experience at SAP, where she worked in various roles from 2010 to 2021. Her positions included Global Head of Product Marketing for SAP Customer Experience and SAP C/4HANA, Global VP of CX Marketing, and Global Head of Audience and Product Marketing. During her tenure, she contributed to product marketing strategies and customer experience initiatives.
Experience at ON24
From 2021 to 2023, Shalini Mitha served as Vice President of Product and Solutions Marketing at ON24. In this role, she focused on developing marketing strategies that enhanced the company’s product offerings and customer engagement.
Background in Technology and Marketing
Shalini Mitha's career in technology and marketing began at Macromedia, where she worked as a Senior Product Manager for Flash from 1996 to 2002. She later held a position at Apple as a Senior Marcom Manager from 2003 to 2005. Her diverse background has equipped her with a strong foundation in product marketing and communications.
Education and Expertise
Shalini Mitha holds a Bachelor of Science degree in Mathematics of Computation from UCLA. Her educational background supports her analytical approach to marketing and product development, which she combines with her passion for storytelling and customer engagement.