Ekaterina Rumiantceva
About Ekaterina Rumiantceva
Ekaterina Rumiantceva is a Lead Researcher at Emplifi, where she has worked since 2021. She holds a Master's degree in Marketing Management from Prague University of Economics and Business and has extensive experience in social media marketing and data analytics.
Work at Emplifi
Ekaterina Rumiantceva has served as Lead Researcher at Emplifi since 2021. In this role, she has focused on the development of marketing strategies that utilize data analytics. Rumiantceva has also participated in international marketing conferences, representing Emplifi and sharing insights on social media trends. Her contributions to the field of social media marketing through research initiatives have been significant.
Education and Expertise
Rumiantceva holds a Master's degree in Marketing/Marketing Management from the Prague University of Economics and Business, which she completed from 2020 to 2023. She also earned a Bachelor of Business Administration (BBA) in Business Administration and Management from the University of New York in Prague, studying there from 2014 to 2019. Additionally, she studied Business Administration at the American University in Dubai for 11 months in 2013. Her educational background provides a strong foundation for her expertise in marketing and research.
Background
Before her current position at Emplifi, Rumiantceva worked at Socialbakers as Lead Researcher from 2018 to 2021. She also gained experience as an intern at TBM Evolution Group in 2017 and worked in social media marketing at the University of New York in Prague in 2016. Earlier in her career, she served as an Administrator at Valenok Restaurant & Catering from 2012 to 2014 in the Kostroma Region of the Russian Federation.
Achievements
Rumiantceva has been actively involved in the development of marketing strategies at Emplifi, leveraging data analytics to enhance effectiveness. She has represented the company at international marketing conferences, contributing to discussions on social media trends. Her research initiatives have advanced the understanding of social media marketing within the industry.