Nancy Ryerson
About Nancy Ryerson
Nancy Ryerson is a Director of Content Marketing with over a decade of experience in the healthcare and technology sectors. She has held various marketing roles, including positions at Carrot Fertility, Fern Health, and Employer Direct Healthcare, and specializes in creating engaging content that drives business results.
Current Role at Employer Direct Healthcare
Nancy Ryerson serves as the Director of Content Marketing at Employer Direct Healthcare, a position she has held since 2024. In this role, she focuses on developing and executing content strategies that enhance the company's marketing efforts. Her responsibilities include overseeing content creation, ensuring alignment with business objectives, and leveraging her expertise to drive engagement and growth.
Previous Experience at Carrot Fertility
Prior to her current role, Nancy Ryerson worked at Carrot Fertility, where she held two positions. She served as the Senior Content Marketing Manager from 2021 to 2022, followed by her role as Director of Content Marketing from 2022 to 2023. During her time at Carrot Fertility, she contributed to the development of content strategies aimed at promoting fertility benefits and services.
Background in Content Marketing
Nancy Ryerson has over a decade of experience in content marketing, with a focus on the healthcare and technology sectors. Her career includes roles that emphasize her ability to translate complex information into engaging content. She has developed marketing strategies that cater to B2B, B2C, and B2B2C audiences, showcasing her versatility in the field.
Education and Expertise
Nancy Ryerson earned her Bachelor of Arts degree in Journalism and English Literature from New York University, where she studied from 2008 to 2012. Her educational background has equipped her with the skills necessary to excel in content creation and marketing. She believes in the power of content as a key driver of marketing success, which informs her approach to her work.
Career Progression and Key Roles
Throughout her career, Nancy Ryerson has held various marketing roles that have contributed to her professional growth. She worked as a Marketing Officer at The Michael J. Fox Foundation for Parkinson's Research from 2015 to 2017 and as a Digital Strategy Assistant from 2013 to 2015. Additionally, she has experience as a Senior Marketing Manager at Fern Health and as a Digital Marketing Manager at Antidote.me, further solidifying her expertise in the field.