Claire Sereiko
About Claire Sereiko
Claire Sereiko serves as the Marketing and Product Lead at Enova International, where she has worked since 2022. With a background in marketing and a degree in Communication from the University of Illinois Urbana-Champaign, she has held various roles in marketing and product management over the years.
Work at Enova International
Claire Sereiko has been with Enova International since 2019, initially serving as a Marketing Associate until 2021. She then transitioned to the role of Senior Marketing Associate, where she has worked for three years. In 2022, she advanced to the position of Marketing and Product Lead. In her current role, she leads marketing strategies and product initiatives, focusing on enhancing brand growth and market presence.
Previous Experience in Marketing
Before her tenure at Enova International, Claire Sereiko worked at SmithBucklin in various marketing roles from 2013 to 2019. She started as a Marketing Associate and progressed to Senior Marketing Coordinator. During her time at SmithBucklin, she contributed to marketing strategies and coordinated multiple projects, gaining valuable experience in the marketing field.
Educational Background
Claire Sereiko studied at the University of Illinois Urbana-Champaign, where she earned a Bachelor of Arts degree in Communication. Her education provided her with a strong foundation in communication principles, which she has applied throughout her marketing career.
Skills and Contributions
Claire has led diligence processes and contract negotiations with third-party vendors to enhance marketing strategies. She has built annual budgets and quarterly forecasts to project brand growth by analyzing historical data and potential demand changes. Additionally, she has developed and executed a cross-channel marketing strategy that includes direct mail, TV, email, PPC, and SEO to drive origination growth.
Research and Administrative Experience
Prior to her marketing career, Claire Sereiko held administrative roles at the University of Illinois at Urbana-Champaign, where she worked as an Administrative Desk Clerk and later as a Research Assistant. These positions provided her with experience in administrative support and research, contributing to her overall skill set.