Tom Sloanes
About Tom Sloanes
Tom Sloanes is a Commercial Director at Entain, specializing in the Betting Exchange sector. He has over 20 years of experience in the gaming industry, having held various roles including Operations Director at BETDAQ and Non Executive Director at Sunderland AFC and RACECOURSE DATA TECHNOLOGIES LIMITED.
Current Role at Entain
Tom Sloanes serves as the Commercial Director for the Betting Exchange at Entain, a position he has held since 2013. His role involves overseeing commercial strategies and operations related to the Betting Exchange, contributing to the company's growth in the competitive gaming market. He operates from both Dublin and London, leveraging his extensive experience in the industry.
Previous Experience at BETDAQ
Sloanes worked at BETDAQ in various capacities from 2002 to 2014. Initially, he served as Operations Director for five years, followed by a seven-year tenure as Commercial & Operations Director, focusing on Betting Exchange and B2B services. His time at BETDAQ allowed him to develop significant expertise in the gaming sector, particularly in operational management and commercial strategy.
Experience at Sunderland AFC
From 2019 to 2021, Tom Sloanes held the position of Non Executive Director at Sunderland AFC. In this role, he contributed to the strategic direction of the club, bringing insights from his extensive background in sports and gaming. His involvement with Sunderland AFC reflects his commitment to the sports industry beyond his commercial roles.
Background in Gaming and Sports
Sloanes has a robust background in the gaming and sports sectors, beginning his career as an Apprentice Professional Footballer at Burnley Football Club from 1977 to 1980. He transitioned into the gaming industry, where he accumulated over 10 years of experience selling sports information and services to various stakeholders, including governing bodies and bookmakers.
Network and Industry Knowledge
Tom Sloanes possesses a strong network that spans all areas of the gaming industry. His extensive knowledge encompasses Retail, Telebet, Digital, B2B, Betting Exchange, Marketing, and Trading operations. This network and expertise enable him to navigate the complexities of the gaming market effectively.