Alex Colbeck

Equal Experts Associate @ Equal Experts

About Alex Colbeck

Alex Colbeck is an Equal Experts Associate with extensive experience in user experience and service design. He has worked with various organizations, including Co-op, DWP Digital, and BBC, focusing on product lifecycle management and user-centered design.

Work at Equal Experts

Alex Colbeck has been an Associate at Equal Experts since 2018. In this role, he focuses on utilizing design, research, and technology to address complex problems throughout the product lifecycle. His responsibilities include gathering feedback and iterating on products during the Beta phase, ensuring that user needs are met effectively.

Current Role at DWP Digital

Since 2021, Alex Colbeck has served as a Service Designer at DWP Digital in Manchester, England. His work involves implementing and optimizing live products to align with user and business requirements. He brings a strong focus on understanding and validating problems through discovery research.

Previous Experience in User Experience Design

Alex Colbeck has extensive experience in user experience design, having worked in various roles across multiple organizations. He was a Senior Interaction Designer at Co-op from 2019 to 2020 and served as an Interaction & Service Designer there from 2020 to 2021. Additionally, he worked as a User Experience Designer at BBC from 2015 to 2016 and held a position as a Senior User Experience Designer at MAG (Airports Group) from 2017 to 2018.

Educational Background

Alex Colbeck studied at The Manchester Metropolitan University, where he earned a BA (Hons) in Design & Art Direction from 2008 to 2011. This educational foundation has contributed to his expertise in design and user experience throughout his career.

Specializations and Skills

Alex Colbeck specializes in gathering feedback and iterating on products during the Beta phase. He has expertise in building HTML prototypes during the Alpha phase of product development. His approach emphasizes the importance of understanding user needs and validating problems through thorough research.

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