Cathlyn Anne Caballero
About Cathlyn Anne Caballero
Cathlyn Anne Caballero is a graphic designer with over three years of experience in digital marketing and graphic design, currently working at etaily in the Philippines. She specializes in creating marketing images, videos, and logos, and has a background in Communication and Media Studies.
Work at etaily
Cathlyn Anne Caballero has been employed as a Graphic Designer at etaily since 2021. In this role, she focuses on creating marketing images, videos, and logos, contributing to the company's digital marketing efforts. With over three years of experience in graphic design, she plays a key role in developing visual content that aligns with etaily's branding and marketing strategies.
Previous Experience at ABS-CBN Corporation
Before joining etaily, Cathlyn worked as a Production Assistant at ABS-CBN Corporation for three months in 2014. This position provided her with insights into the production process and enhanced her skills in a fast-paced media environment. Her experience at ABS-CBN contributed to her understanding of visual storytelling and content creation.
Education and Expertise
Cathlyn Anne Caballero studied Communication and Media Studies at both La Salle College Antipolo and De La Salle-College of Saint Benilde, earning a Bachelor of Arts degree from 2011 to 2015. Her educational background has equipped her with a solid foundation in media and communication, which she applies in her graphic design work. She specializes in conceptualizing design and strategies for various platforms, including events and print media.
Skills and Specializations
Cathlyn is known for her event-oriented approach and strong organizational skills. She excels in deadline-driven environments, demonstrating her ability to manage multiple projects effectively. Her expertise includes conceptualizing designs that cater to both online platforms and print media, making her a versatile asset in the field of graphic design and digital marketing.