Diana Chua
About Diana Chua
Diana Chua is a Client Success Manager with expertise in e-commerce strategy, specializing in merchandising and promotion planning. She has a background in product presentation and has held various roles in the e-commerce sector, including positions at Luxasia and Primer Group of Companies.
Work at etaily
Diana Chua currently holds the position of Client Success Manager at etaily, where she has been employed since 2021. In this role, she coordinates with internal teams and external marketplaces to ensure client success in e-commerce. Her responsibilities include optimizing strategies that enhance client engagement and satisfaction within the online retail environment.
Previous Experience at Luxasia
Diana Chua has a background in various roles at Luxasia. She began as a Merchandising Admin Assistant in 2018, where she worked for seven months. Following this, she served as a Merchandising Executive for ten months in 2019. In these positions, she developed skills in product presentation and visibility strategies tailored for online channels.
Experience at Primer Group of Companies
From 2019 to 2021, Diana Chua worked as a Merchandising Supervisor at Primer Group of Companies in the Philippines. During her two-year tenure, she specialized in e-commerce sales growth for brands, leveraging strategic approaches to enhance their presence on web-stores and online marketplaces.
Education and Expertise
Diana Chua earned her Bachelor's degree in Marketing from De La Salle University, where she studied from 2014 to 2018. Her academic background laid the foundation for her expertise in e-commerce strategy, focusing on merchandising, promotion planning, and marketing activities.