Thom Bray

Digital Campaign Specialist @ Exchange Solutions

About Thom Bray

Thom Bray is a Digital Campaign Specialist based in Toronto, Canada, with extensive experience in email deployment, web development, and project management. He has worked for various companies, including LoyaltyOne and Hudson's Bay Company, and possesses strong skills in digital marketing tools and graphic design.

Work at Exchange Solutions

Thom Bray currently serves as a Digital Campaign Specialist at Exchange Solutions, a position he has held since 2020. In this role, he focuses on developing and executing digital marketing campaigns. His responsibilities include leveraging his project management skills to ensure effective campaign delivery and performance. Bray's expertise in various digital tools and platforms enhances the company's marketing efforts.

Previous Experience in Digital Marketing

Before joining Exchange Solutions, Thom Bray held several positions in the digital marketing field. He worked at LoyaltyOne as an Email Deployment Specialist in 2019, where he focused on analytics and insights for a four-month period. Additionally, he was an HTML Email Developer at FCB/SIX for one month in 2019. His experience also includes a five-year tenure at Indigo as an Email Production Specialist, where he contributed to email marketing initiatives.

Education and Expertise

Thom Bray has a diverse educational background in graphic design and technology. He studied at Southport College of Art and Technology, focusing on graphic design and photography from 1983 to 1984. He also attended Humber College, where he completed a PHP for Web Developers program from 2007 to 2008. His studies at Liverpool Regional from 1980 to 1984 further contributed to his foundational knowledge in the field.

Technical Skills and Tools

Bray possesses strong technical skills relevant to digital marketing and web development. He is proficient in using various tools such as Oracle Responsys, Harmony, Mailchimp, Movable Ink, Bluecore, and Adobe Creative Suite. His capabilities extend to front-end and responsive web development, allowing him to create effective digital solutions. He has a proven ability to streamline production processes, enhancing efficiency and reducing costs.

Career Background

Thom Bray has accumulated extensive experience in the digital marketing and web development sectors. His career includes roles such as Web Developer at Hudson's Bay Company from 2011 to 2014 and Interface Programmer at Instaclick Inc. from 2004 to 2010. He also worked as an HTML Developer at Sonic Boom Creative Media for three months in 2010. This diverse background has equipped him with a comprehensive understanding of digital marketing strategies.

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