Lisette Sacks
About Lisette Sacks
Lisette Sacks is a Creative Director with extensive experience in various sectors, currently working at Eyemart Express since 2019. She has held creative roles at notable companies such as MRM//McCann, American Greetings, and Wired Magazine, demonstrating a strong background in experiential marketing and team leadership.
Current Role at Eyemart Express
Lisette Sacks has been serving as the Creative Director at Eyemart Express since 2019. In this role, she is responsible for overseeing the creative direction and strategy of the brand. Her focus includes enhancing consumer experiences through innovative design and cohesive brand storytelling. Sacks has contributed to the development of creative strategies that align with the company's vision and goals.
Previous Experience at MRM//McCann
Before joining Eyemart Express, Lisette Sacks worked as a Creative Director at MRM//McCann from 2009 to 2013 in New York, New York. During her four years at the agency, she played a key role in leading creative teams and developing marketing strategies for various clients. Her experience at MRM//McCann contributed to her expertise in managing complex creative projects.
Education and Expertise
Lisette Sacks studied Graphic Design at New Mexico State University, where she earned a Bachelor of Fine Arts (BFA). Her educational background laid the foundation for her career in creative direction. Sacks possesses strong skills in experiential marketing and has demonstrated expertise in managing creative projects across multiple channels, including digital, video, mobile, social, TV, print, and radio.
Diverse Industry Experience
Throughout her career, Lisette Sacks has worked with a diverse range of brands across various sectors, including luxury, food, financial services, and technology. This versatility showcases her ability to adapt her creative direction to meet the unique needs of different industries. She has developed creative strategies for over 230 retail environments, enhancing consumer experiences through innovative design.
Freelance and Other Roles
In addition to her current role, Lisette Sacks has held various positions in the creative industry. She worked as a freelance Creative Director from 2013 to 2019 and has held roles at companies such as Williams-Forrest, Ingenuity Design, and LP&G Inc. Her experience spans multiple creative disciplines, including art direction and graphic design, further enriching her professional portfolio.