Thomas Petersen
About Thomas Petersen
Thomas Petersen serves as the CEO of Faktory in New York since 2023, bringing extensive experience in branding and user experience design. He co-founded First Principle LLC in 2017 and has a diverse background in innovation, having worked with notable companies across various industries.
Work at Faktory
Thomas Petersen has served as the CEO of Faktory since 2023. His role involves overseeing the company's strategic direction and operations from their New York office. Under his leadership, Faktory focuses on innovation and enhancing user experience.
Current Roles and Responsibilities
In addition to his position at Faktory, Thomas Petersen co-founded First Principle LLC in 2017, where he has been actively involved for seven years. He also serves as a Business Advisor at Mintted since 2022. His responsibilities across these roles include guiding innovation and product development.
Previous Experience in Advertising and Design
Thomas Petersen has extensive experience in the advertising and design sectors. He worked as a Senior Art Director at DDB from 2003 to 2005 and later held the position of Creative Director at Square from 2012 to 2017. His background includes roles at Metadesign, where he started as an intern in 1999 and progressed to designer from 2000 to 2002.
Education and Expertise
Thomas Petersen studied at Greve Gymnasium from 1990 to 1992, achieving a Student qualification. He also attended Damager Skolen, where he completed his elementary education from 1980 to 1990. His expertise encompasses service and product innovation, branding, and user experience design.
Collaborations and Industry Reach
Thomas Petersen has collaborated with a variety of high-profile clients across multiple industries. His portfolio includes work with technology companies like Google and Microsoft, financial institutions such as CitiBank and Saxo Bank, and global consumer brands including Nike and McDonald's. He has also engaged with media companies like BBC and Sony, as well as automotive firms like Toyota Denmark and VW.