Alexandre Tchareklian
About Alexandre Tchareklian
Alexandre Tchareklian is a Marketing and Product Leader with a strong background in commerce and marketing. He has worked in various roles across multiple companies, currently serving at Faurecia in Munich since 2021.
Work at Faurecia
Alexandre Tchareklian has been serving as a Marketing & Product Leader at Faurecia since 2021. His role is based in Munich, Bavaria, Germany. In this position, he focuses on marketing strategies and product development, contributing to the company's objectives in the automotive industry.
Previous Experience in Marketing and Product Management
Before joining Faurecia, Tchareklian worked at Faurecia R&D Center as a Marketing Strategist from 2019 to 2021. He was involved in strategic marketing initiatives aimed at enhancing product offerings. Prior to that, he held roles at Caldor-Chauffage de serres et Gestion de climat as a Technico-commercial from 2015 to 2018 and at NAOS as an Assistant de production et packaging in 2014.
Education and Expertise
Alexandre Tchareklian completed his education in various institutions. He studied at Lycée Saint-Eloi, where he achieved a Baccalauréat STI 2D with a specialization in energy and environment. He then pursued a BTS Technico-commercial at Ecole ITPA Aix-en-Provence, focusing on international commerce. He furthered his studies at ESG Aix, obtaining a Bachelor's degree in Commerce and Marketing, and later completed a Master's in Strategic Marketing at ESGCI.
Business Development Initiatives
In his professional roles, Tchareklian has developed frameworks for market and business development opportunities, identifying potential growth areas for organizations. He has also conducted comprehensive product line cost breakdown analyses to optimize pricing strategies, demonstrating his analytical skills in marketing.
Competitor Analysis and Market Positioning
Tchareklian created a product portfolio competition benchmark and ranking matrix to assess competitive positioning in the market. This initiative reflects his ability to analyze market trends and competitive landscapes, which is essential for effective marketing strategies.