Natalia Abramzon
About Natalia Abramzon
Natalia Abramzon serves as the Head of Product Design at Finalis, a position she has held since 2023. With a diverse background in UX design and education, she emphasizes the connection between business, users, and technology.
Work at Finalis
Natalia Abramzon serves as the Head of Product Design at Finalis since 2023. In this role, she focuses on translating business challenges into effective design solutions. Her responsibilities include overseeing product design initiatives and ensuring that user needs are met through thoughtful design strategies.
Previous Experience in Product Design
Prior to her current position, Abramzon held various roles in product design and UX research. She worked at El Desafio Foundation as a Facilitadora Crash Lab from 2017 to 2018, and at Applause as a UX Researcher from 2022 to 2023. Additionally, she served as UX Chapter Lead at Grupo San Cristóbal from 2018 to 2022 and as a Service Designer at Globant from 2014 to 2017.
Education and Expertise
Abramzon holds a Master’s Degree in Desarrollo Local from Universidad Nacional de San Martín, which she completed from 2012 to 2013. She also earned a degree in Industrial and Product Design from the University of Buenos Aires, studying from 2003 to 2008. Her educational background supports her expertise in understanding business challenges and user needs.
Teaching and Mentorship Roles
Throughout her career, Abramzon has engaged in teaching and mentorship. She was a Tutor/Teacher at Facultad de Arquitectura, Universidad de Buenos Aires from 2009 to 2014. More recently, she worked as a UX Mentor and Career Coach at Designlab from 2022 to 2023, where she guided aspiring designers in their professional development.
Design Philosophy and Approach
Abramzon emphasizes the designer's role as a bridge between business, users, and technology. She believes in the importance of understanding real user needs and facilitating conversations to develop relevant design solutions. Her approach is centered on addressing business challenges through effective design.