Annie Baker
About Annie Baker
Annie Baker is the Manager of Strategic Events at Fivetran, where she leads the strategy and execution of large-scale events. She holds a Bachelor of Arts in Integrative Physiology from the University of Colorado Boulder and has extensive experience in event management and marketing.
Work at Fivetran
Annie Baker currently serves as the Manager of Strategic Events at Fivetran, a position she has held since 2022. In this role, she leads the strategy, logistics, and execution of the annual Fivetran conference, demonstrating her expertise in large-scale event management. Prior to her current role, she worked as a Senior Field Marketing Manager at Fivetran from 2020 to 2022 and as a Field Marketing Manager from 2019 to 2020. Throughout her tenure, she has focused on promoting team communication and collaboration, aligning with Fivetran's core values.
Education and Expertise
Annie Baker studied Integrative Physiology at the University of Colorado Boulder, where she earned a Bachelor of Arts degree. She also pursued studies in International Business at the University of Economics in Prague. Her educational background provides a foundation for her expertise in strategic event management and marketing. Additionally, she completed her high school education at Littleton High School, focusing on Multi-/Interdisciplinary Studies.
Background in Event Coordination
Annie Baker has a diverse background in event coordination and marketing. She began her career as an Event Planning and PR Intern at The Collective 360 in 2013. She then worked at TeleTech Technology as an Event Coordinator from 2015 to 2017, followed by a role as a Marketing Specialist for four months in 2017. Afterward, she joined Zayo Group as a Field Marketing Specialist for the East Region from 2018 to 2019. These experiences have contributed to her comprehensive understanding of event management.
Achievements in Strategic Events
In her role at Fivetran, Annie Baker evaluates the impact of strategic event campaigns using KPIs and ROI metrics, which guide future investment decisions. She innovates new event ideas to align with current industry trends and collaborates closely with the Partnerships organization to enhance partner relationships through strategic event sponsorships and go-to-market execution. Her leadership fosters a cohesive team environment, reflecting her commitment to organizational values.