Winnie Dang
About Winnie Dang
Winnie Dang is a Product Marketing Manager at FreshBooks, with a diverse background in marketing and engineering. She has held various positions at Weston Foods and other organizations, and she holds an MBA from Ivey Business School.
Current Role at FreshBooks
Winnie Dang serves as a Product Marketing Manager at FreshBooks, a position she has held since 2021. In this role, she is responsible for developing and executing marketing strategies that enhance product visibility and drive customer engagement. Her experience in product marketing allows her to effectively communicate the value of FreshBooks' offerings to potential users.
Previous Experience at Weston Foods
Winnie Dang has extensive experience at Weston Foods, where she held multiple roles. She worked as a Category Marketing Manager from 2018 to 2019 and as a Marketing Innovation Manager from 2017 to 2018. Additionally, she served as a Purchasing Analyst from 2012 to 2013 and an Associate Brand Manager from 2013 to 2015. Her roles involved overseeing marketing initiatives and managing product categories within the food sector.
Education and Expertise
Winnie Dang earned her Master of Business Administration (MBA) from Ivey Business School at Western University, completing her studies from 2020 to 2021. She also holds a Bachelor of Applied Science (B.A.Sc.) in Chemical Engineering with a Management Sciences Option from the University of Waterloo. Her academic background supports her expertise in digital transformation and stage gate process governance.
Early Career Background
Winnie Dang began her career in various technical and customer service roles. She worked as a Design Technician at the Regional Municipality of York from 2009 to 2010 and as a Concrete Laboratory Projects Assistant at the Ministry of Transportation in 2008. Additionally, she gained customer service experience as a Customer Service Representative at Scotiabank in 2012 and as a Consultant at Sephora from 2011 to 2012.
Passion for Innovation
Winnie Dang is passionate about introducing meaningful and innovative products to the market. Her experience in leading large cross-functional teams in the fast-paced food manufacturing environment has equipped her with the skills necessary to drive product development and innovation initiatives effectively.