Amanda Murray
About Amanda Murray
Amanda Murray: Senior Creative Strategist
Amanda Murray holds the title of Senior Creative Strategist. In this role, she is responsible for developing and implementing creative strategies that align with business objectives. Her expertise lies in crafting innovative solutions and driving brand growth through strategic planning and creative ideation.
Amanda Murray's Experience at the Drone Racing League
During her tenure at the Drone Racing League, Amanda Murray played a pivotal role on the business development team. She was instrumental in leading partnership strategy and ideation, contributing to the league's growth and expansion. Her work involved developing strategic partnerships that enhanced the league’s market presence and engagement.
Amanda Murray's Career at CBS
Amanda Murray’s professional journey began at CBS, where she specialized in digital integrated marketing. Here, she developed campaigns that integrated digital and traditional advertising methods, effectively broadening CBS’s reach in the digital sphere. Her focus included creating cohesive marketing strategies that utilized multiple digital platforms.
Amanda Murray's Role in Launching Paramount+
Amanda Murray was a key member of the team responsible for launching Paramount+. She collaborated closely with the digital sales team to introduce the streaming service to the market. Her contributions were crucial in the successful rollout and promotion of Paramount+, helping it gain a strong foothold in the competitive streaming industry.
Amanda Murray’s Educational Background
Amanda Murray holds a Bachelor of Arts in Communications from the University of Maryland. Her educational background in communications has provided her with a solid foundation in effective communication strategies and media production, which has been instrumental throughout her career in creative strategy and marketing.