Nathalie Flaxington
About Nathalie Flaxington
Nathalie Flaxington serves as the Director of Marketing for EMEA at FullStory, bringing extensive experience in marketing and event management across various sectors. She has held significant roles at companies such as J.P. Morgan, Criteo, and AB Tasty, and is bilingual in English and German.
Current Role at FullStory
Nathalie Flaxington serves as the Director of Marketing for EMEA at FullStory. She has held this position since 2021, contributing to the company's marketing strategies and initiatives across the Europe, Middle East, and Africa regions. Her role involves overseeing marketing programs that align with FullStory's objectives in the digital experience intelligence sector.
Previous Experience in Marketing and Events
Nathalie Flaxington has a diverse background in marketing and event management. She worked at J.P. Morgan as a Corporate Events Coordinator from 2014 to 2016 and later as an Associate - Assistant Event Planner for four months in 2016. Her experience at Criteo included roles as a Marketing Associate and Senior Manager for EMEA Marketing Programs. Additionally, she served as Head of Marketing at AB Tasty, managing marketing efforts across multiple regions.
Educational Background
Nathalie Flaxington studied at the University of Warwick, where she earned a Bachelor of Arts (BA) Hons in English Literature from 2007 to 2010. She also attended Ecole L'Etoile in Paris, focusing on French Studies for one year in 2010-2011. This educational background supports her proficiency in English and German, enhancing her capabilities in diverse markets.
Skills and Expertise
Nathalie Flaxington possesses expertise in Account Based Marketing, focusing on targeted strategies for specific accounts. Her experience with digital experience intelligence platforms emphasizes a privacy-first approach. Additionally, her strong background in event management complements her marketing strategy skills, enabling her to lead effective marketing teams.
Internship Experience
Nathalie Flaxington began her career with internships that provided foundational experience in the publishing industry. She interned at Dorling Kindersley in 2011 as an Editorial Assistant and at Penguin Books in both the Rights Department and Marketing Department during the same year. These roles contributed to her understanding of marketing and editorial processes.