Zach Hovland

Director, Performance Marketing @ Gearbox Publishing

About Zach Hovland

Zach Hovland serves as the Director of Performance Marketing at Gearbox Publishing, a position he has held since 2022. He has a diverse background in marketing, having worked at notable companies such as GameStop and Game Informer.

Current Role at Gearbox Publishing

Zach Hovland serves as the Director of Performance Marketing at Gearbox Publishing. He has held this position since 2022. In this role, he is responsible for overseeing marketing strategies that enhance performance metrics and drive engagement across various platforms.

Previous Experience at Game Informer

Prior to his current role, Zach Hovland worked at Game Informer as the Head of Business Operations from 2020 to 2022. In this capacity, he managed the business operations of the publication, focusing on optimizing processes and enhancing operational efficiency.

Experience at GameStop

Zach Hovland was employed at GameStop from 2014 to 2020 as the Senior Manager of Cross Channel Personalization, Loyalty & Media. His responsibilities included developing and implementing strategies for customer loyalty programs and cross-channel marketing initiatives.

Career at The Richards Group

Before his tenure at GameStop, Zach Hovland worked at The Richards Group from 2011 to 2014. During his three years there, he held various roles including Brand Media, Media Planner, and Traffic Coordinator, contributing to the agency's media planning and execution efforts.

Educational Background in Marketing

Zach Hovland earned his Bachelor's degree in Marketing from Southwest Minnesota State University, where he studied from 2007 to 2011. His education provided a foundation in marketing principles and strategies that he has applied throughout his career.

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