Virginia Victorio

Sr. Associate Marketing Manager | North America Foodservice @ General Mills

About Virginia Victorio

Virginia Victorio is the Sr. Associate Marketing Manager for North America Foodservice at General Mills, known for her expertise in corporate strategy, market implementation, and multi-channel management.

Title and Current Position

Virginia Victorio is currently serving as Sr. Associate Marketing Manager | North America Foodservice at General Mills. In her role, she focuses on marketing strategies specifically aimed at the foodservice sector in North America.

Career at General Mills

Virginia Victorio has held multiple positions at General Mills. Previously, she was Strategy & Implementation Leader (Global Operations Manager, Latin America, Häagen-Dazs Shops Int.), where she worked from 2021 to 2022. Before that, she was Business Development & Growth Leader (Business Development Manager, Latin America), a position she held from 2014 to 2021. During her tenure, she demonstrated her skills in business development, strategy, and growth in the Latin American market.

Previous Roles in Other Companies

Before joining General Mills, Virginia Victorio gained valuable experience in various other roles. She worked at Yum! Brands as an Asset Portfolio Manager from 2012 to 2014. Prior to that, she was a Lease Analyst at Staples from 2008 to 2012. Her career began at Starbucks Coffee, where she served as a Real Estate Specialist from 2007 to 2008.

Educational Background

Virginia Victorio holds a Bachelor of Arts in Economics from Florida International University, completed between 2021 and 2023. Additionally, she earned a Bachelor of Science in Business Administration and Management from Universidad Nacional de Rosario. These academic achievements contribute to her expertise in economics and business administration.

Skills and Expertise

Virginia Victorio is recognized for her ability to identify customer needs and deliver effective solutions. She’s known for driving sales in a multi-channel business environment. Her key strengths include corporate strategy, market implementation, and multi-channel management. She has a proven record of turning complexity into clear, actionable steps and championing diversity and inclusion. Her top strengths, as identified by the Gallup StrengthsFinder test, are Learner, Intellection, Relator, Ideation, and Strategic.

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