Sarah Schroeder

Media Planner And Buyer @ GPS IMPACT

About Sarah Schroeder

Sarah Schroeder is a Media Planner and Buyer at GPS IMPACT in Washington, D.C., with a background in political organizing and communications. She has held various roles in political campaigns and internships, contributing to organizations such as Kamala Harris For The People and Warren for President.

Current Role at GPS IMPACT

Sarah Schroeder serves as a Media Planner and Buyer at GPS IMPACT, a position she has held since 2021. In this role, she is responsible for developing and executing media strategies that align with client objectives. Her work involves analyzing market trends, managing media budgets, and optimizing campaigns to ensure effective outreach. Based in Washington, D.C., she contributes to various projects that require strategic communication and media planning expertise.

Previous Experience in Political Campaigns

Sarah Schroeder has significant experience in political campaigns, having worked as a Field Organizer for both Kamala Harris For The People and Warren for President. She spent five months in 2019 organizing efforts in Davenport, Iowa, and later worked for one month in West Palm Beach, Florida, in 2020. Additionally, she served for two months in Indianola, Iowa, during the 2019-2020 campaign cycle. These roles involved grassroots organizing, voter outreach, and mobilization efforts.

Internship Experience

Sarah has completed several internships that have contributed to her professional development. She worked as a Communications Intern at Iowa Workforce Development from 2018 to 2019, focusing on communication strategies. In 2018, she interned at the U.S. Department of State in the Public Affairs department for three months. Earlier, in 2017, she was a Legislative Research Intern at Vote Smart and a George Washington Carver Intern at The World Food Prize Foundation, gaining valuable insights into legislative processes and nonprofit operations.

Educational Background

Sarah Schroeder earned her Bachelor’s Degree in Strategic Political Communication from Drake University, where she studied from 2015 to 2019. Her education provided her with a strong foundation in communication strategies, political messaging, and media relations. Prior to attending Drake University, she completed her high school education at Waukee High School from 2011 to 2015.

Early Career Development

In 2014, Sarah began her career as a Designing Communication Solutions Associate at Waukee Aspiring Professional Experience (APEX), where she worked for four months. This early experience allowed her to develop skills in communication design and project management, laying the groundwork for her future roles in media planning and political organization.

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