Rick Gavin
About Rick Gavin
Rick Gavin serves as the VP of Revenue Operations at Greenfly, where he focuses on enhancing fan engagement through digital media. He has a strong background in demand generation and marketing operations, having held various roles at MomentFeed and iRise.
Current Role at Greenfly
Rick Gavin serves as the VP of Revenue Operations at Greenfly, a position he has held since 2023. In this role, he focuses on enhancing revenue generation strategies and optimizing operational processes. He also works as the Director of Revenue Operations, a role he has occupied since 2022. His responsibilities include driving initiatives that leverage Greenfly's AI-enabled digital media platform to increase fan engagement in sports.
Previous Experience at MomentFeed
Rick Gavin worked at MomentFeed from 2015 to 2018, where he held two key positions. He started as the Demand Generation Manager for two years in the Greater Los Angeles Area, before advancing to the role of Director of Demand Generation for one year in Santa Monica, CA. His work involved developing and executing demand generation strategies to enhance marketing effectiveness.
Background in Marketing Campaign Management
Prior to his tenure at MomentFeed, Rick Gavin was employed at iRise as the Marketing Campaign Manager from 2013 to 2015 in El Segundo. In this role, he managed marketing campaigns and contributed to the overall marketing strategy, focusing on effective communication and engagement with target audiences.
Educational Qualifications
Rick Gavin studied at the University of La Verne, where he earned a Bachelor of Arts degree in Business Administration. His educational background provides a foundation for his expertise in revenue operations and marketing strategies.
Expertise in Marketing Technologies
Rick Gavin specializes in various aspects of marketing operations, including marketing automation systems, content management systems (CMS), customer relationship management (CRM), pay-per-click (PPC) advertising, search engine optimization (SEO), and demand generation campaign development. He has extensive experience in implementing marketing technologies and establishing business processes for multiple B2B SaaS companies.
Authorship and Thought Leadership
Rick Gavin has authored two playbooks: 'Drive New Revenue Through Digital Fan Engagement' and 'Capture and Collect Media Live on Match Day.' These publications reflect his insights and strategies for enhancing fan engagement and optimizing media collection in sports contexts.