Brian Weston

EVP; Global Account Director @ Grey

About Brian Weston

Brian Weston serves as the Executive Vice President and Global Account Director at Grey Group, where he has worked since 2013. He has extensive experience in account management, having previously held positions at The Geppetto Group and Havas Worldwide, and has led notable campaigns for major brands including Gillette and The Coca-Cola Company.

Current Role at Grey Group

Brian Weston serves as Executive Vice President and Global Account Director at Grey Group since 2013. In this role, he leads significant global accounts, including The Coca-Cola Company. His leadership has been instrumental in managing high-profile campaigns and driving brand strategies for various clients.

Previous Experience at The Geppetto Group

Before joining Grey Group, Brian Weston worked at The Geppetto Group as Account Director from 2000 to 2006. During his tenure, he developed and managed client relationships, contributing to the agency's growth and success in delivering effective marketing solutions.

Experience at Havas Worldwide

Brian Weston held the position of Group Account Director at Havas Worldwide from 2006 to 2013. He managed notable campaigns, including the acclaimed Dos Equis 'Most Interesting Man' campaign, which received recognition for its creativity and effectiveness in advertising.

Education and Academic Background

Brian Weston studied at Villanova University, where he earned a Bachelor of Arts degree in Psychology from 1994 to 1998. His academic background in psychology provides a foundation for understanding consumer behavior and effective marketing strategies.

Achievements in Advertising

At Grey Group, Brian Weston led the Gillette global business, resulting in multiple EFFIE and Cannes Lions awards. He has provided executive leadership for major brands, including the NFL, Kellogg's, P&G, Volvo, and The Coca-Cola Company, showcasing his expertise in managing high-stakes marketing initiatives.

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