Cassandra Sinclair
About Cassandra Sinclair
Cassandra Sinclair serves as the President of Grey Health & Wellness at Grey Group, where she focuses on developing innovative campaigns for life sciences and wellness organizations. With extensive experience in leadership roles at Omnicom Group, Sudler & Hennessey, and Wunderman Thompson Health, she emphasizes the use of scientific data to inspire teams and drive effective client relationships.
Current Role at Grey Group
Cassandra Sinclair serves as the President of Grey Health & Wellness at Grey Group. She has held this position since 2020, leading initiatives that focus on innovative health and wellness campaigns. Her leadership emphasizes the importance of scientific data and insights, which she utilizes to create impactful engagements aimed at motivating behavior change among patients and their communities.
Previous Experience at Omnicom Group
Prior to her current role, Cassandra Sinclair worked at Omnicom Group from 2013 to 2016 as the European Regional Lead for Omnicom Accelerator. Based in London, England, she was responsible for overseeing regional strategies and campaigns, contributing to the growth and effectiveness of health communications within the organization.
Leadership at Sudler & Hennessey
Cassandra Sinclair held the position of National Managing Director and North American eHealth Strategist at Sudler & Hennessey from 2010 to 2013. During her tenure in Toronto and Montreal, Canada, she led teams through direct collaboration, fostering dynamic growth and enhancing client relationships within the health sector.
Role at Wunderman Thompson Health
Cassandra Sinclair worked at Wunderman Thompson Health in various capacities. From 2016 to 2019, she served as the EMEA Health Lead and Global Client Lead for Pharma (GSK) in London, England. She then transitioned to the role of Global Client Partner from 2019 to 2020 in New York, New York. Her work in these roles focused on launching and accelerating health and wellness brands on a global scale.
Professional Philosophy and Approach
Cassandra Sinclair is recognized for her leadership philosophy, which emphasizes inspiring teams and clients to transcend boundaries. She advocates for transformational effectiveness while maintaining integrity in her professional interactions. Her approach has contributed to her reputation as a respected leader in the health and wellness sector.