Mary Carroll
About Mary Carroll
Mary Carroll is a Senior Brand Strategist at Grey in Cincinnati, Ohio, where she has worked since 2024. She has a background in strategic communication and professional writing, with experience in various roles across multiple companies, including LPK and Curiosity.
Work at Grey
Mary Carroll has been serving as a Senior Brand Strategist at Grey since 2024. In this role, she focuses on developing brand strategies that resonate with consumers. Based in Cincinnati, Ohio, she has contributed to various projects that leverage her expertise in brand positioning and consumer insights. Her current position allows her to apply her extensive experience in both B2B and consumer packaged goods (CPG) sectors.
Previous Experience in Brand Strategy
Prior to her role at Grey, Mary Carroll worked at LPK as a Senior Strategist from 2022 to 2024. Her tenure at LPK involved crafting strategic initiatives for diverse clients. Before that, she held multiple positions at Curiosity, including Associate Strategist and Strategist, where she developed brand strategies over three years. Her early career included an internship at Curiosity, where she gained foundational experience in brand strategy.
Education and Expertise
Mary Carroll earned her Bachelor’s Degree in Strategic Communication and Professional Writing from Miami University, completing her studies from 2015 to 2019. This educational background has equipped her with the skills necessary for effective brand communication and strategy development. Her academic training complements her professional experience, allowing her to approach brand challenges with a strategic mindset.
Commitment to Continuous Learning
Mary Carroll has a personal goal of reading 50 books annually, reflecting her commitment to continuous learning. This dedication to personal and professional growth is evident in her willingness to embrace new categories and industries. Her strong interest in human behavior informs her approach to brand strategy, enabling her to ground teams and brands in human truth.
Early Career and Internships
Mary Carroll began her career with various roles that laid the groundwork for her expertise in brand strategy. She worked as a Communication Intern at ArtWorks Cincinnati in 2015, where she gained initial experience in communication strategies. Additionally, her role as a Customer Associate at Anthropologie from 2017 to 2018 provided her with insights into consumer behavior and retail dynamics.