Roberto Bricio
About Roberto Bricio
Roberto Bricio is a seasoned marketing professional currently serving as Field Marketing Manager and Head of Marketing for the EU and APAC regions at Guesty. With extensive experience in digital marketing and business development, he has worked with notable global brands and held various leadership roles throughout his career.
Current Role at Guesty
Roberto Bricio serves as the Field Marketing Manager and Head of Marketing for the EU and APAC regions at Guesty. He has held this position since 2020, working from Lisbon, Portugal. In this role, he is responsible for developing and executing marketing strategies that cater to the unique needs of these markets.
Previous Experience in Marketing
Before joining Guesty, Roberto Bricio held various significant roles in marketing. He was the Chief Marketing Officer at Altido for seven months in 2019, based in Lisbon. Prior to that, he worked as the Marketing Director and Brand Manager at Feels Like Home Group from 2014 to 2017. He also spent 17 years as Partner and Director of Business Development at DIZAIN Presença Digital in Rio de Janeiro.
Education and Expertise
Roberto Bricio has an extensive educational background in digital media and marketing. He earned a Post-Bachelor's degree in Interactive Digital Media from the Academy of Art University from 1995 to 1997. He also holds an MBA in Marketing from FGV - Fundação Getulio Vargas, completed in 2006. Additionally, he has a Bachelor's degree in Graphic Design from Centro Universitário da Cidade, obtained in 1994.
Teaching and Lecturing Experience
Roberto has contributed to the academic field as a lecturer in Digital and Interactive Media Management at Senac Rio de Janeiro from 2008 to 2013. He also served as a lecturer for a digital marketing post-graduation course in Brazil for three years. His teaching experience reflects his commitment to sharing knowledge in the marketing and digital media sectors.
Industry Contributions and Relationships
Roberto Bricio has established long-lasting relationships with major global brands, including Nike, Coca-Cola, L’Oreal, Shell, and Lavazza. He has participated as a speaker at various industry events, such as VRMA in Prague, the Tourism Roadshow in Lisbon, and Guestyval 2019 in Israel, showcasing his expertise and thought leadership in the marketing field.