Daniel Pitman
About Daniel Pitman
Daniel Pitman is a Client Services Manager with extensive experience in the consumer packaged goods and food and beverage sectors. He currently serves as VP of Client Services at NAILBITER and has previously held various roles at GutCheck, where he specialized in consumer insights and brand loyalty.
Work at GutCheck
Daniel Pitman held multiple roles at GutCheck from 2016 to 2021, contributing significantly to client services and insights. He began as an Online Research Strategist in Denver, Colorado, where he worked for nine months. He then transitioned to Amsterdam, New York, taking on the position of Director, Client Solutions and Insights for five years. In 2020, he advanced to Sr. Director, Client Solutions and Insights, and later served as Sr. Director, Strategic Accounts for five months in 2022. His tenure at GutCheck focused on enhancing brand interaction through consumer insights.
Current Role at NAILBITER
Since 2023, Daniel Pitman has served as the Vice President of Client Services at NAILBITER in Amsterdam, New York. In this role, he continues to leverage his expertise in consumer behavior and brand interaction. His focus remains on helping brands connect with their consumers effectively, utilizing insights gained from his extensive experience in the consumer packaged goods and food and beverage sectors.
Education and Expertise
Daniel Pitman earned a Bachelor of Science in Creative Advertising from Johnson & Wales University, where he studied from 2010 to 2013. His educational background laid the foundation for his career in client services and consumer insights. He specializes in the consumer packaged goods (CPG) and food and beverage sectors, including functional and alcoholic beverages, as well as better-for-you (BFY) products.
Consumer Behavior Advocacy
Daniel advocates for understanding consumer lifestyles to improve brand loyalty and interaction. He emphasizes the significance of consumer behavior and decision-making processes in developing effective marketing strategies. His approach involves using VIDEOMETRICS to quantify consumer behavior, providing actionable insights that brands can utilize to enhance their market presence.