GWI
GWI offers a comprehensive platform with over 250,000 profiling points, providing detailed insights on global internet users across various industries and markets.
Company Overview
GWI is a leading market research and consumer insights company offering a comprehensive platform with over 250,000 profiling points to create targeted audiences. The company merges a global and local approach, leveraging the world’s largest study on online consumers. Through their services, GWI provides insights on global internet users aged 16-64 across 52 markets and 250 million internet users aged 16+ across the USA.
Industry Insights
GWI specializes in delivering sector-specific insights tailored to industries like alcohol, automotive, consumer tech, gaming, luxury, sports, travel, and work. The company also provides detailed data on agencies, media, sports, gaming, finance, and retail industries. Their research covers the habits, attitudes, and preferences of over 1 billion luxury consumers across five key markets and the alcohol consumption preferences of 750 million consumers across six markets.
Global Consumer Research
GWI conducts the world’s largest ongoing study of online audiences, refreshing their data quarterly. They interview more than a million people annually with the world’s biggest survey, tracking over 15,000 brands across 53 markets. This extensive research includes insights on the travel and tourism trends covering every stage of the travel purchase journey and a dedicated data set for understanding the gaming audience across 18 markets.
Employee Experience
GWI offers a flexible and inclusive workplace, providing hybrid working options and a 'work from anywhere' policy. The company is committed to continuous development opportunities and mental health support for employees. It takes pride in creating an environment where staff can thrive both personally and professionally.
Consumer Trends and Events
GWI hosts webinars and events to discuss the latest consumer trends and insights, presenting their findings to a global audience. The company also offers a consumer insights newsletter to keep subscribers updated on weekly trends, ensuring that clients are always informed of the latest market developments.