Zoe Lawrence
About Zoe Lawrence
Zoe Lawrence is a Global Campaign Manager at Hearst, where she oversees international campaigns for notable publications such as ELLE and Cosmopolitan. With over five years of experience in marketing, she has held various roles in companies including Pageant Media, Cognism, and PwC UK.
Work at Hearst
Zoe Lawrence has been employed at Hearst since 2022, serving as the Global Campaign Manager. In this role, she is responsible for managing and producing campaigns across Hearst's extensive global portfolio. Her work involves overseeing international campaigns for well-known publications such as ELLE, Harper's Bazaar, Cosmopolitan, and Esquire. This position highlights her expertise in integrated marketing strategies and her ability to coordinate complex campaigns on a global scale.
Previous Experience in Marketing
Before joining Hearst, Zoe Lawrence held various marketing positions that contributed to her professional development. She worked as a Marketing Executive at Pageant Media from 2019 to 2020, where she gained experience in marketing strategies. Prior to that, she served as a Marketing Assistant at Cognism in 2018. Her career also includes a role as an Account Executive at PENGARNA from 2021 to 2022, and she has experience as a Marketing Intern at Livity and a Fashion/Beauty Intern at Purple.
Education and Expertise
Zoe Lawrence studied at Coventry University, where she earned a Bachelor of Arts in Marketing. Her educational background has equipped her with the necessary skills to excel in the marketing field. With over five years of experience in producing integrated marketing campaigns across advertising, events, and public relations disciplines, she has developed a comprehensive understanding of the marketing landscape.
Career Progression
Zoe Lawrence's career began with an internship at Purple in 2013, followed by various roles that progressively advanced her expertise in marketing. She worked as a Media Relations Assistant at PwC UK in 2011 and later took on positions such as Account Assistant at Talker Tailor Trouble Maker and Marketing & Event Executive at Cognism. This diverse experience has contributed to her current role at Hearst, where she effectively manages global campaigns.