Bill Gales Jr.
About Bill Gales Jr.
Bill Gales Jr. is a Senior SEO Strategist at HigherVisibility, where he focuses on enhancing client website performance through competitive research and technical strategies. With over a decade of experience in digital marketing, he has held various roles in SEO and affiliate services, primarily in the Memphis area.
Current Role at HigherVisibility
Bill Gales Jr. serves as a Senior SEO Strategist at HigherVisibility, a position he has held since 2022. In this role, he focuses on conducting competitive and keyword research to enhance the performance of client websites. He collaborates with the full SEO team to develop technical on-page strategies informed by analytics data. His responsibilities also include executing site audits and migrations as part of comprehensive SEO initiatives.
Previous Experience at Bankrate, Inc.
Before joining HigherVisibility, Bill Gales Jr. worked at Bankrate, Inc. as an NCS Senior Affiliate Services Representative from 2002 to 2012. During his ten years in this role, he was based in the Austin, Texas area. His experience at Bankrate contributed to his understanding of affiliate services and digital marketing strategies.
Career Progression at HigherVisibility
Bill Gales Jr. has a significant history with HigherVisibility, having worked there in various capacities since 2012. He initially served as an SEO Specialist from 2012 to 2016, followed by a role as Senior SEO/On-Page Specialist from 2017 to 2022. Throughout these positions, he developed expertise in identifying trends in search engine results, creating custom SEO strategies, and engaging in performance tracking and strategy insights.
Educational Background
Bill Gales Jr. studied at North Central University, where he focused on Pastoral Studies and Counseling from 1998 to 2000. He also attended the Tennessee School of Ministry, achieving Ministerial Credentials from 2018 to 2021. Additionally, he graduated from Davison High School with a High School Diploma in 1998.
Skills and Expertise in SEO
Bill Gales Jr. possesses extensive skills in digital marketing strategies, specifically in search engine optimization. He is adept at data gathering and analysis for strategic adjustments and works closely with a team of digital marketing experts to enhance client website performance. His ability to identify trends and execute effective SEO strategies has been a key aspect of his professional contributions.