Aashima Sharma
About Aashima Sharma
Aashima Sharma is a Digital Transformation Principal at HighRadius, focusing on account-based selling strategies for the Fortune 1000 Market in North America. She has worked in this role since 2018 and engages in market research to support business development efforts.
Work at HighRadius
Aashima Sharma has been serving as a Digital Transformation Principal at HighRadius since 2018. In this role, she focuses on account-based selling strategies that specifically target the Fortune 1000 market in North America. Her responsibilities include utilizing email and LinkedIn outreach to educate prospects about advancements in Accounts Receivable technology. Aashima engages in detailed market research and competitive analysis to support business development efforts, ensuring that the company's strategies align with market demands.
Education and Expertise
Aashima Sharma studied at Chitkara University, where she earned a Bachelor of Technology (BTech) degree in Computer Science from 2015 to 2019. This educational background provides her with a strong foundation in technology, which she applies in her current role. Her expertise in digital transformation and account-based selling strategies is further enhanced by her practical experience in the technology sector.
Background
Aashima Sharma has been based in London, United Kingdom, during her tenure at HighRadius. Her focus on the Fortune 1000 market in North America demonstrates her understanding of large-scale business operations and the specific needs of high-profile clients. Aashima collaborates with internal teams, such as Sales and Product Management, to improve the effectiveness of marketing activities, showcasing her ability to work cross-functionally within the organization.
Market Research and Competitive Analysis
In her role at HighRadius, Aashima Sharma conducts detailed market research and competitive analysis. This work supports business development efforts by providing insights into market trends and competitor strategies. Her analytical skills contribute to the formulation of effective marketing and sales strategies that align with the evolving landscape of Accounts Receivable technology.