Andenew Ayele
About Andenew Ayele
Andenew Ayele is a Senior Art Director currently working at Hinge since 2021. He has held various design roles at notable companies including Bustle Digital Group, VMG Creative, and Bobbi Brown Cosmetics, and he studied Architecture at Temple University.
Work at Hinge
Andenew Ayele has been serving as the Senior Art Director at Hinge since 2021. In this role, he is responsible for leading the creative direction and visual identity of the brand. His work focuses on enhancing user experience through innovative design solutions that align with Hinge's mission of fostering meaningful connections. Ayele's contributions have been integral to the brand's growth and visual storytelling.
Previous Experience in Digital Design
Prior to his current position, Ayele held various roles in digital design. He worked as a Freelance Digital Designer for Origins in 2017 for one month. He also served as a Freelance Digital Designer at Chandelier Creative in 2016 for eleven months and at Bloomingdale's as a Freelance Digital Art Director for another eleven months in the same year. These experiences contributed to his expertise in digital design and branding.
Design Leadership Roles
Ayele has held several significant design leadership positions. He was the Design Director for Video at Bustle Digital Group from 2020 to 2021, where he oversaw video content creation and design. Additionally, he worked as an Art Director at Avrett Free Ginsberg for eight months in 2018 and as a Senior Art Director at VMG Creative from 2018 to 2019. These roles have shaped his approach to visual communication and team collaboration.
Educational Background in Architecture
Ayele studied at Temple University, where he earned a Bachelor's of Science degree in Architecture from 2007 to 2011. This educational background provided him with a strong foundation in design principles and spatial awareness, which he applies in his current role as a Senior Art Director.
Freelance Experience in Art Direction
Throughout his career, Ayele has engaged in various freelance opportunities that have enhanced his skills in art direction. He worked as a Freelance Art Director for Bobbi Brown Cosmetics from 2016 to 2017 and for AKQA in 2017 for two months. His freelance roles have allowed him to work with diverse clients and projects, further expanding his design portfolio.