Alex Soufi
About Alex Soufi
Alex Soufi is a Lead Digital Experience Architect and Solution Architect at Hitachi Vantara, with over 25 years of experience in digital transformation and user experience design. He has a strong focus on practical IT solutions and customer service, and has held various roles in notable companies throughout his career.
Work at Hitachi Vantara
Currently, Alex Soufi serves as the Lead Digital Experience Architect at Hitachi Vantara, a position he has held since 2014. In this role, he focuses on solution architecture, user experience (UX), and user interface (UI) design within the context of digital transformation. His work emphasizes the importance of creating effective and engaging digital experiences for users. Based in the Austin, Texas Area, he has been instrumental in aligning digital solutions with business objectives.
Education and Expertise
Alex Soufi holds a Master of Science in Operations Research from George Mason University, obtained in 1991. He also earned a Bachelor of Science in Electrical Engineering from the same institution, completing his studies in 1990. Additionally, he studied Multimedia Authoring at The George Washington University in 1993. His educational background supports his expertise in IT cost management, enterprise architecture, and user-centered design processes.
Background
Alex Soufi has over 25 years of experience in the technology sector, with a career that began in 1990 at General Dynamics as a Lead Systems Engineer. He has held various roles across multiple organizations, including positions at ECS Telecom Services, COMPUWARE CORPORATION, and The Royal Netherlands Embassy. His diverse background includes experience in IT strategy, solution engineering, and UX/UI design, contributing to his comprehensive understanding of digital transformation.
Achievements
Throughout his career, Alex Soufi has demonstrated a strong commitment to customer service and exceptional user experiences. His hands-on approach to information technology solution architecture has led to practical and effective solutions in various projects. He has also engaged in research and development to drive innovation in digital transformation initiatives. His proven track record includes expertise in business continuity and disaster recovery planning.
Professional Roles and Contributions
In addition to his current role at Hitachi Vantara, Alex Soufi has contributed to the tech community as Co-Chair of the Agile Austin UX Special Interest Group from 2015 to 2017. His previous positions include Mobile Product Manager and UX/UI Designer at Prep2Prep, as well as Director of Information Technology at ECS Telecom Services. His extensive experience spans various industries and roles, highlighting his versatility in IT and digital experience design.