Ismael Lozano
About Ismael Lozano
Ismael Lozano is a Performance Analyst at HLK, where he has worked since 2021. He holds a Master of Science in Marketing Research and Analysis and has experience in various roles, including UX/Web Designer and Digital Marketing Specialist.
Work at HLK
Ismael Lozano has been employed at HLK as a Performance Analyst since 2021. In this role, he focuses on analyzing performance metrics and optimizing strategies to enhance client outcomes. His experience in performance analysis contributes to the overall effectiveness of HLK's services.
Education and Expertise
Ismael Lozano holds an Associate of Arts degree in Multi/Interdisciplinary Studies from South Texas College, completed between 2014 and 2016. He furthered his education at Texas State University, earning a Bachelor of Business Administration with a focus on Marketing and a Minor in International Business from 2016 to 2019. He also obtained a Master of Science in Marketing Research and Analysis from Texas State University, completing his studies in 2020.
Previous Experience
Prior to his current role, Ismael Lozano worked at Texas State University in various capacities, including Orientation Leader and Administrative Assistant II. He also served as a Digital Marketing Specialist and Marketing Consultant at webpopular.net. His diverse roles have provided him with a broad skill set in marketing and client relations.
SEO and Analytics Contributions
Ismael Lozano has demonstrated expertise in SEO by researching over 50 on-page and technical SEO opportunities for clients. He developed Google Studio dashboards to automate SEO analytics, which improved the efficiency of performance reporting. His proactive approach has significantly enhanced client SEO strategies.